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Getting started

A tour of Store settings

What each tab in Store settings does, from your theme and legal pages to tracking pixels and exporting your readers.

Updated

Store settings has ten tabs. You can come back to any of them at any time. Each Save button reads Saving… and then Saved ✓ when your change is stored, and a note next to it says when you have unsaved changes. If you try to leave a tab with unsaved changes, we ask first.

General

Your store name, web address, currency, time zone and logo. Books release at midnight on their release date in this time zone. The logo can be a PNG, JPG, WebP or SVG.

Your domain

Your store address, and the place to connect your own domain.

Theme

Start from a ready-made look, then change the layout, colours, heading font and body font. A preview next to the form shows how readers will see your store.

Every store starts with three pages written from a template with your store’s name: a privacy policy, terms of sale and a refund policy. Each one shows Template until you edit and save it. Read them and make them yours. Start a line with # for a heading or - for a list item, and wrap words in ** for bold.

Payments

Your Stripe account and recent payouts. See connect your own Stripe account.

Selling

Switches for:

  • “You might also like” on book pages: other books in the same series first, then your newest books.
  • Lower bundle prices for books a reader already owns. See bundles.
  • A newsletter sign-up form on every page. Readers confirm by email before they are added.
  • Reader reviews on book pages. Only readers who bought the book can review it, and you approve each review.
  • A reminder for a basket a reader left: one email after an hour and one after a day, only when they gave their email.
  • Show my books on Lanternbee Books, on by default. See Lanternbee Books.

Shipping

What readers pay for delivery of printed books you send yourself (a cost, or Free shipping), and the return address for packing slips and labels. See own stock and shipping zones.

Ads and stats

Optional Google Analytics 4, Meta (Facebook) pixel and TikTok pixel IDs. Pixels load only after a reader accepts cookies. Leave a field empty to switch it off.

Formats

The formats you sell and their starting prices, Paid with an amount or Free. See editions and formats.

Your data

Download your readers and your orders as spreadsheet files (CSV) to open in Excel, Numbers or Google Sheets, or to move to another service. The readers file has email, name, marketing consent, number of orders and total spent. The orders file has one row per item, and you can pick a date range. Download links work for 15 minutes; make a new file any time.