For independent authors

A bookstore with your name on the door.

Lanternbee is an online store for independent authors, where readers buy ebooks, audiobooks and print editions straight from the author. They pay you directly, and the download link is in their inbox as soon as they do. Start free with up to 3 books and no fee on sales, or pay US$29 a month, paid yearly, for as many books as you write.

Not open yet. We’re letting authors in from the waitlist, a few at a time.

Example storeM. K. Arden and these books are made up, to show what a Lanternbee store looks like.

Your store, at your address

The book page of Ashes of the Ninth Crown in M. K. Arden’s store: the cover, the ebook, audiobook, paperback and hardcover with their prices and Add to cart buttons, and a two-book bundle that saves $1.99.

In their inbox when they pay

The email a reader gets after buying: the order number, the three ebooks they bought (one a pre-order ready on March 11, 2027), an Open your library button, and a note that M. K. Arden is the seller.

Kept in their library

The reader’s library: Shadow of the Ninth Crown is pre-ordered and arrives on March 11, 2027, and Embers of the Ninth Crown is ready with Read, Download EPUB and Send to Kindle buttons.

Whatever you write

  • Romance
  • Fantasy
  • Mystery
  • Sci-fi
  • Memoir
  • How-to
  • Business
  • Cookbooks
  • Workbooks
  • Poetry
  • Picture books
  • Comics

01Selling on Shopify

A Shopify bookstore runs on six tools

Shopify doesn’t know what a book is. Five titles in ebook, audiobook and paperback become fifteen products, and you keep them in step by hand.

Delivery, box sets and printing each need an app. So do your newsletter and your reviews. Every one sends a bill, including in the quiet months between releases.

A typical Shopify author setupEvery month
  • 01Shopify BasicThe store and checkoutUS$39
  • 02BookFunnel Mid ListSending ebooks and audiobooks to buyersUS$20 + audiobook add-on
  • 03A bundles appSeries and format bundlesabout US$20
  • 04A reviews appReader reviews on your book pagesUS$15
  • 05A print-on-demand appPrinting and shipping paperbacksUS$0 + print costs

About US$94 a month, before the first sale.

Lanternbee Author does these jobs for US$39 a month, or US$29 paid yearly.

Sending print orders to BookVault or Lulu is being built now.

Check the sources

02The store

It knows a box set from a paperback

The book page offers Ashes of the Ninth Crown as an ebook for $4.99, an audiobook for $14.99, a paperback for $16.99 and a hardcover for $29.99, each with Add to cart.
Example store

Every format on one page

Add a title once and switch on its ebook, audiobook, paperback and hardback. Series sit in reading order, so readers see “Book 3 of 5” before they buy.

A bundle of the first two Ninth Crown ebooks for $8.99 instead of $10.98, marked Save $1.99, with an Add bundle button.
Example store

Bundles that know what readers own

Put a trilogy in a box set, or a cookbook with its workbook. Readers who already own one book pay less for the rest.

Embers of the Ninth Crown in the reader’s library, with Read, Download EPUB and Send to Kindle buttons.
Example store

Delivery by email and Kindle

Every order ends in the reader’s inbox. Ebooks open in the browser or go on to their Kindle, and their library keeps every file for later.

The paperback’s print details: BookVault as the printer, paperback binding, a 6×9 inch book, cream paper, 512 pages, and uploads for the inside pages and the print cover.
Example store

Paperbacks and hardbacks

Set up print editions for BookVault or Lulu and upload the files once, or post signed copies from your own shelf. Sending orders to the printer is being built now.

The author’s reader list: Laura Bennett, Ben Okonjo and Saoirse Kelly, each tagged with what they own, with their orders and what they spent.
Example store

Your reader list

Every buyer’s email comes to you, tagged with what they bought. Write to them from Lanternbee, or send them on to MailerLite or Klaviyo.

Store theme settings: ready-made looks, the layout, colours for buttons, hover, background and text, and the heading and body fonts.
Example store

Your address, your colours

Open at yourname.lanternbee.shop and move to shop.yourname.com when you like. Pick your colours and fonts. Privacy, terms and refund pages arrive drafted, ready for you to check.

Format guides: ebooks, audiobooks, paperbacks, {hardbacks}.

03Moving from Shopify

Your Shopify store, rebuilt around your books

The importer turns products into books and editions. You check the preview before a reader sees anything.

The Shopify import preview: three Shopify products grouped into one book, The First Flame, in its series, with ebook, paperback and signed copy editions and their prices.
Example store
The full moving guide
  1. Connect your Shopify store

    Sign in to Shopify from Lanternbee and approve read-only access. Shopify adds the Lanternbee app to your store for this. Nothing else in Shopify changes.

  2. Check the preview

    See your products grouped into books and formats, and into series if you write them. Fix anything we guessed wrong.

  3. Import

    Books, readers and their purchases, orders and discount codes come across together.

  4. Look around your new store

    Take as long as you like. Shopify keeps taking orders while you check.

  5. Switch your address

    Point your shop address at Lanternbee, and old product links land on the right book pages. Links without www need path forwarding turned on at your domain provider. Then cancel the apps you no longer need.

What comes with you

Books and editions, series, readers and what they bought, order history, discount codes and your old product links.

What readers notice

Very little. They sign in with the email they always used and find the books they bought before in their library. Old links keep working once your old shop address points to your Lanternbee store. Addresses without www need path forwarding turned on at your domain provider. How to keep old links working.

04Small print

Before you join

Stripe pays you

Connect your own Stripe account and you are the seller. Stripe Tax adds VAT or sales tax at checkout, and Stripe pays the money into your bank.

Stripe and Lanternbee

Amazon stays

Your books stay on Amazon, Apple Books and Kobo. Some readers will simply rather buy from you, and now they can.

What selling direct means

Your AI assistant can help

Connect Claude, ChatGPT or Gemini to your store, then ask in your own words: “Add my new cookbook as a paperback and an ebook.”

Use Lanternbee with an AI assistant

Your books on Lanternbee Books

Your published books are listed on Lanternbee Books, our new reader site, by genre, with a Buy from the author button that leads to your store. It’s on every plan, and you can switch it off.

About Lanternbee Books

Coming after launch

Later, we plan to handle EU VAT on ebooks for you.

05Pricing

Free for your first books

Free costs nothing and takes no fee on your sales, for up to 3 books. Author is US$29 a month paid yearly, for as many books as you write.

Launch offer Join the waitlist before 2027 and your first 6 months on the Author plan are free, counted from the day your store goes live. After that, you get 50% off any plan for your first year.

Shown in your currency: euros in the euro area, pounds in the UK, US dollars everywhere else.

Free

Try it with up to 3 books.

US$0 a month

No subscription. Nothing to cancel.

  • No monthly cost and no fee on your sales
  • Up to 3 books
  • Ebook, audiobook and print editions
  • Your own store address
  • Your books listed on Lanternbee Books, our new reader site
Join the waitlist

Studio

Coming soon

For more than one pen name.

US$89US$119 a month

Billed yearly, US$1,068 a year. You save US$360.Billed monthly. Cancel any time.Launch price for your first year: US$44.50 a month, billed yearly.Launch price for your first year: US$59.50 a month.

  • Several pen names under one login
  • Seats for your assistant or team
  • Priority support
  • Everything in Author
  • Your books listed on Lanternbee Books, our new reader site

Lanternbee next to Shopify, line by line, or against other places to sell direct.

06FAQ

What authors ask first

Do I have to stop selling on Amazon?

No. Keep your books on Amazon, Apple Books, Kobo and anywhere else. Your store sits next to them, for readers who would rather buy from you. One thing to check: an ebook in Kindle+ (until October 2026 called Kindle Unlimited) has to be exclusive to Amazon, so you cannot sell that ebook direct. Its paperback and audiobook are not affected.

What kinds of books can I sell?

Any book you have the rights to: novels, memoirs, how-to guides, cookbooks, workbooks, children’s books, poetry, comics. Sell each one as an ebook, an audiobook, a paperback or a hardback, or all four.

Will Lanternbee bring me new readers?

Not on its own. Your published books are listed on Lanternbee Books, our new reader site, but it is new and we can’t promise it will bring you readers yet. Most readers will find you through your newsletter, your back matter, your ads and word of mouth. Once they arrive, Lanternbee makes buying easy and puts every buyer on your reader list.

How do readers get their books?

Right after they pay, readers get an email with their download links. An ebook opens in their browser, goes to their Kindle, or onto a Kobo or any reading app, and audiobooks play on any phone or computer. If the email goes missing, they sign in to their library and get the links again.

I sell on Shopify today. How do I move?

Two ways. With your AI assistant (Claude, ChatGPT or Gemini), there is nothing to install in Shopify: it reads your store through Shopify’s own connection and recreates your books, formats, prices, series and discount codes, and you check each step in the chat. It can’t bring readers, past orders or old links. With the Lanternbee importer, you approve read-only access in Shopify (Shopify adds the Lanternbee app to your store, and you can remove it afterwards), and it brings everything at once, readers, purchases, orders, discount codes and old links included, with a preview first. Have readers and past orders you want to keep? Use the importer. Just want your books over? Use your assistant. Either way, Shopify keeps selling until you point your shop address at Lanternbee. Old links keep working once your old shop address points to your Lanternbee store. Addresses without www need path forwarding turned on at your domain provider.

How do I get paid?

You connect your own Stripe account. You are the seller, readers pay you, and Stripe pays out to your bank on its usual schedule. Lanternbee takes no fee from your sales on any plan.

What happens to my readers if I leave?

They stay yours. Download your reader list and your orders as a spreadsheet whenever you like.

Is Lanternbee open now?

Not yet. We’re letting authors in from the waitlist a few at a time. Join, and we’ll email you when your store is ready to set up.